Bloomberg – Media & Communications Policy

The rise of opinion journalism, not just among cable and the newer media but elements of the legacy media as well, magnifies the problem of the dearth of objective news reporting. About five years ago even the Associated Press announced a turn toward opinion, euphemistically referred to as “accountability journalism,” while the Washington Post and the New York Times have for years now been foundering in the stuff.

Makes one wonder where to turn (outside, perhaps, of the business and financial journals) for investigative and feature news that is not in service to some political party, ideology, or special interest.

And what a loss! At the very moment that this country desperately needs an independent, credible, and objective press to describe and chronicle the country’s manifest economic problems, there’s practically nobody in the Fourth Estate who commands widespread trust and respect.

For all the talk about the new media, much of it online, is there anyone so credulous as to believe they’re getting unvarnished facts in a “news report” published by such as Slate, Salon, or the Huffington Post? Or, at the other extreme, by Breitbart, Drudge, or Newsmax?

Nor is there any relief to be found in the product offered up by outlets like Politico, an online journal that has never spotted an issue of such gravity it can’t be covered by resort to rumor, superficiality, and the banalities of horse race journalism.

The complete failure of the media to adequately explain complex policy issues first became unavoidably clear during the presidential election of 2008 when, despite the obvious nature of our economic distress at the time, the media demanded precisely nothing of substance on the subject from McCain or Obama.

This failure has also been a persistent feature of the coverage since of the Affordable Care Act, sequestration, the Federal Reserve’s “quantitative easing,” and unemployment. A recent headline from Mediaite, summarizing a new Pew poll, put it this way: “Biased, Frivolous, And Liberal: Poll Shows Most Americans Still Distrust The Media.”

A number of academics have aided and abetted the collapse of objectivity as a journalistic standard, premising their arguments on the sophomoric notion that objectivity isn’t attainable. Of course it isn’t attainable if there’s no interest in attaining it, but it’s not like objectivity is a Zen koan or some such. What’s required is editors who are smarter and tougher and more fair-minded than the reporters who work for them, and owners who care about the editorial product itself and not just the ads the editorial product attracts.

The need for objective news reporting grows in proportion to the number and kinds of societal problems, especially those with an important economic element. Take, for instance, the recent scandals centering on the actions of the IRS.

For most political reporters, and most politicians, the targeting of conservatives by that agency is only of real importance if it can be shown that the president or senior administration officials ordered it. But that’s just exactly backwards. The targeting is vastly worse if there was no Administration input; if, instead, these were just the acts of a politicized bureaucracy.

Indeed, the accuracy and value-free qualities of government data collection and government-supplied information are indispensable to this or any well functioning democracy. Whole markets, after all (not to mention laws and regulations) turn on the truthfulness and clarity of data such as that supplied every month by the Commerce and Labor departments.

A story posted on Aug.11, by Bloomberg reporter Jonathan Weil, adds a wrinkle to the subject. According to Weil, the Justice Department admitted to having grossly overstated the number of mortgage fraud cases the department had filed as part of a multi-agency Mortgage Fraud Working Group. Weil characterizes the false numbers originally given out as appearing to have been “willfully filed,” and only belatedly corrected because of the pressure put on by some other Bloomberg reporters.

In the larger scheme of things, this particular example of governmental malfeasance is probably not going to bring down the Republic, but the point of it all is to say that if the nation’s news media were to multiply Bloomberg’s reportorial effort by, say, a hundred (or a thousand) additional examples, the media might resurrect their own faltering reputations, and help sustain our democracy in the process.

The opinions expressed above are those of the writer and not of The Media Institute, its Board, contributors, or advisory councils.

If Rupert Murdoch were an evil alien, a mass murderer, or a child molester, his press coverage would look pretty much like what he’s been getting lately. That so much of the media attacks on the man has been generated by people who are competitors (like the Guardian, New York Times, Bloomberg) and/or political adversaries explains a lot.

Even so, the criticism is extraordinary. Take, for instance, the published opinions of the editor of the American Journalism Review, Rem Rieder. Just this month, the gentleman has written no fewer than eight pieces.

From earliest to most recent, here are the titles: “Murdoch Under Fire”; “The Escalating Murdoch Scandal”; “For Murdoch, a Shocking Reversal of Fortune”; “The Inevitable Departure of Rebekah Brooks”; “Les Hinton, The Latest Casualty of the Phone-Hacking Scandal”; “The Wall Street Journal Careens Off the Rails”; “The Murdochs in the Lion’s Den”; “The Incredible Shrinking Rupert.” Rieder’s WSJ piece is particularly noteworthy for what it says about his own editorial judgment:

It’s a truly shameful editorial…. The Wall Street Journal, stung by the ouster of its publisher last Friday in the fallout from the massive scandal that has engulfed its fellow Murdoch properties in Britain, has come out swinging wildly at the company’s critics….

When Murdoch acquired the Journal in 2007, there was much gnashing of teeth and rending of garments on the part of many people who are not enamored with Murdoch’s brand of journalism….

The Journal no doubt has changed. It is much less distinctive, with less emphasis on the quirky page-one features that helped make it special. It devotes much more attention to political coverage, and some have seen a decline in the comprehensiveness of its business coverage.

Not to be outdone, Politico has covered the British tabloid story with even greater interest, and a lot more venom. Two pieces published the same day, July 20, are representative of the whole. In a display of his usual subtlety and sophistication, Roger Simon penned “The Evil of Rupert Murdoch,” while Neal Gabler relieved himself of “Rupert Murdoch: Journalism’s Mubarak.” Gabler’s piece is especially valuable for its cool erudition:

Most people realized that Murdoch was something of a conniver, that he was a bully, that his media empire was designed in the most self-serving ways…. But the telephone hacking scandal in Great Britain and the other attendant revelations reveal that Murdoch was something more than a garden-variety journalistic despot. He appears to have been a journalistic terrorist as well, a journalistic KGB, a journalistic mobster whose minions used blackmail – overall a journalistic thug.

And for those whose preference runs to government-funded journalism, NPR weighed in with people like David Folkenflik, on “Morning Edition”: “The News of the World was less than 1 percent of News Corp., but it could – just could finally (emphasis added) drag the company out of the Murdochs’ grasp.”

Apart from the abject and transparent piling on – something that, in the current political and economic environment is probably to be expected, though not venerated – there is a deeply serious side to this affair that journalists of all political stripes and circumstance should heed: As a matter of law and policy, what goes around comes around.

Take, for instance, the federal investigations in this country now being launched or considered by agencies like the FBI and the Justice Department. The gravamen of these investigations is that (1) News Corp.’s British journalists have committed acts that put the parent company in harm’s way of the U.S. Foreign Corrupt Practices Act; and/or (2) that there is a need to follow up on the rumor that News Corp. journalists may have attempted to hack into the cell phone calls of 9/11 victims.

Never mind the absurd overreach in attempting to apply the FCPA to newsgathering techniques used by foreign reporters, however unethical, or the fact that, as reported by Dean Starkman in the Columbia Journalism Review, the only news story that “purports to offer independent evidence” of the 9/11 hacking is “bollocks.” Imagine what would happen if examples such as these became established precedents for government investigations of the media.

In the same way that the Democrats’ use of the parliamentary maneuver called “reconciliation” is certain to be used by the Republicans to undo Obamacare, if and when they acquire control of Congress and the White House, so too would Republicans use the FCPA, and stories like the 9/11 rumor, to initiate investigations of disfavored media organizations.

In time, history will tell us which was worse: tabloid reporters who bent all journalistic rules to acquire some salacious tidbits, or the journalism establishment that, by its desire to gain commercial or political advantage, stood by while the U.S. government bent rules and regulations in a way that diminished the independence of the press.

The opinions expressed above are those of the writer and not of The Media Institute, its Board, contributors, or advisory councils.

Tag: Bloomberg

Opinion Journalism vs. Objective News Reporting

The Hypocrisy and Heavy Cost of Rupertphobia